Leverage your local community
May 23, 2025
Your gym is a community hub. It's a place where members come to work out, and get healthy. You are paying rent and have premises where more events can take place. Using a member education strategy in your gym, that incorporates programs not directly about fitness, gives you a rich opportunity to tap into your local community via other businesses. By inviting other local business owners to be guest speakers at your events, you can tap into completely new networks and get to know their customers.
With the event and your gym as the central hub, you will be able to build strong connections into your local suburb and reach new potential members.
If you want to take a deeper dive into actionable strategies to increase your member retention, book in your FREE 30 minute strategy call with Nick.
Learn new ways to increase your member retention
Join our mailing list to receive practical retention ideas and tools.
We hate SPAM. We will never sell your information, for any reason.
